Japanese digital camera shipments up 24%

CIPA, the Japanese Camera & Imaging Products Association is made up of all major Japanese camera manufacturers including Canon, Casio, Nikon, Olympus, Panasonic, Pentax, Ricoh, Sigma and Sony. Every month they publish statistics on the production an export of digital cameras, film cameras and photo printers. As we head towards the end of the year we thought it would be interesting to look at the Shipment figures for the first three quarters of this year and how they compare to the same period last year.

CIPA Shipment of Digital Still Cameras

January - September 2006: Units shipped by region

North America and Europe account for two thirds of all Japanese digital cameras produced, it's also interesting to note that Europe has now slightly stolen a lead over North America. In total 54.5 million Japanese digital cameras shipped in the first three quarters of this year (a total value of $10.6 billion).  

January - September 2006: Units shipped by region / type

The uptake of digital SLRs appears to be fairly equal in Japan, Europe and North America, at around 7% of units shipped with uptake in Asia and other countries lagging behind a little. In total digital SLRs account for 6% of units shipped but a much more significant 19% of value. The compact 'built-in lens' value for the first three quarters was $8.6 billion, for digital SLRs this was $2.0 billion.  

Region	Built-in lens		Digital SLR
Japan	6,247,996	92%	513,176	8%
Europe	17,496,291	93%	1,293,092	7%
North America	15,268,960	93%	1,167,305	7%
Asia	8,545,116	95%	438,021	5%
Others	3,456,362	98%	64,319	2%

Compared to the same period last year

Compared to the first three quarters of 2005 overall units shipped are up 24% for built-in lens compact cameras and 26% for digital SLRs. The strongest digital SLR growth being the European market which grew 37% followed by North America with a 24% growth.

Source: Camera & Imaging Products Association (CIPA)

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